If you’re a freelance writer like me, a consultant or a content marketer, I know that you pay for your own business tools. And sometimes your income is not high enough to allow for expensive tools like Ahrefs or Moz. Know what? All of this doesn’t have to sound so desperate! Enter low cost marketing…
Business Changes 2020-2021: Freelance Blogging and Product Development
Back in 2017 (with updates in 2018 and 2019) I told prospective clients that I was going to offer only two posts a month. Three to on occasion. That’s because I wanted to be as honest and realistic on how much I could offer to clients given my chronic health issues. The Copywriting and Blogging…
4 Website Copywriting Tips That Will Benefit Your Website
This guest post on website copywriting tips was previously published on Novella.nu and Coffee & Pens (both retired blogs) on Mar 20, 2012. Last updated: April 5, 2020. Written by Stuart Cooke, the Director of Levity Digital a specialist SEO agency.
Getting Realistic As a Freelance Writer – Changing How Much I Can Offer to Clients (2017)
/ There is a 2020 version of this post here. As I wrote in my recent post at The Pen Thinker, being a mentally and physically ill freelance writer is hard, but nothing makes life (and a career) harder than not setting realistic goals. That was my failure for a long time: because other freelance…
Freelance Writing With Emotional and Sensory Processing Challenges – What It Means and 6 Coping Systems
Disclaimer: I kept my description of sensory and emotional overload – and my illustration above – as non-triggering as possible. I give NO advice in this post about medical or herbal remedies, as I’m not a doctor and you might be allergic to the calming teas I drink. I suggest that you look up authoritative…
That’s Not How It Works! 12 Freelance Writing Myths to Dispel
“You freelance writers are all {insert assumption here}!” And you just stare at the other person with widened eyes and mumble “But… that’s not how it works…”. As a freelance writer myself, I have been there so many times, home and outside of home, that I have collected plenty of myths (or just wrong assumptions?)…
4 Reasons Why I Advise Clients To Use WordPress For A WYSIWYG Website Builder
Note: I no longer offer web design services as of January 1, 2017. However, I still provide website creation advice as part of my consulting services. More often than not, my web design clients don’t know how to manipulate HTML code. Nothing wrong with that— once upon a time (back in 2002) I was also…
Partially Closing Business In 2015 – Here’s Why
“What?! Is Luana closing business this year?” If you were thinking that when you saw the headline popup, worry not— I’m definitely NOT going to close business! 🙂 Only partially. And it means what I wrote on the homepage: NOT accepting new clients between March 2015 and September 2015 due to severe health issues. In…
A Quick, 11-Step Recipe To Creating A Great Business Website
How many times have you stopped doing what you were doing and thought, “Ah, if only I had a website…” Perhaps you created a Facebook page for your business, that you maintain regularly. Or a LinkedIn profile that lists all your achievements in your industry. Maybe you added a LinkedIn page for Business to the…
29 Freelance Writing Challenges For The Next 12 Months
Updated: March 2017 The number is 29 because I turned 29 on June 17 (2014). Yup! I have only one year left in my twenties and, as a writer, I want to get the most out of it. 😉 Are you up to the challenge, too? Because you see, these challenges are not here just…